What cosmetics are effective? List of popular beauty products on the Internet in the past 10 days
In the past 10 days, a number of high-reputation cosmetics have emerged on major social platforms and e-commerce lists. From foundation makeup to skin care, consumers are constantly discussing them. This article compiles the latest hot data to help you quickly identify the beauty products with excellent effects.
1. Top 5 most searched beauty categories (data source: Weibo, Xiaohongshu, Douyin)

| Ranking | Category | Hot search index | Representative products |
|---|---|---|---|
| 1 | Skin nourishing liquid foundation | 98,000 | Estee Lauder Platinum Foundation |
| 2 | Morning C and evening A set | 72,000 | PROYA Dual Antibody Series |
| 3 | eyelash primer | 65,000 | Ukiss eyelash setting liquid |
| 4 | Repair cream | 59,000 | La Roche-Posay B5 |
| 5 | solid perfume | 43,000 | Watching summer and Kunlun boiling snow |
2. Evaluation of popular products
1. Champion of base makeup category: Estee Lauder Platinum Foundation
Xiaohongshu Notes has grown by 120% in the past 30 days, with makeup staying power and gloss becoming the main selling points. Actual measured data shows:
| Test items | result |
|---|---|
| Makeup wear time | No staining for 12 hours |
| Coverage | Covers 80% of acne marks |
| Skin nourishing ingredients | Contains 90% essence water |
2. Dark horse in skin care category: PROYA Dual Antibody Essence
The Douyin topic "Morning C and Evening A" has been viewed more than 300 million times. This set includes:
| Products | core ingredients | Efficacy |
|---|---|---|
| Anti-double essence 2.0 | Ergothioneine + Astaxanthin | Antioxidant |
| ruby cream | Peptide combination | Anti-wrinkle |
3. Real feedback from consumers
Collected 5000+ comments on the e-commerce platform, the products with the highest praise rate:
| Products | Positive rating | keywords |
|---|---|---|
| Ukiss eyelash primer | 98.7% | Long lasting/non-smudged |
| La Roche-Posay B5 Cream | 97.2% | Repair/reduce redness |
| Hualoria Silkworm Pen | 96.8% | natural/waterproof |
4. Suggestions from professional makeup artists
1. When choosing liquid foundation,Try a sample firstTest the degree of oxidation
2. For sensitive skin, use morning C and evening A.build tolerance
3. Eyelash primer matchingheated eyelash curlerDouble the effect
5. Value for money recommendation
| Affordable alternative | Similar effects | price range |
|---|---|---|
| red earth liquid foundation | Skin nourishing foundation | 120-150 yuan |
| Ultimate makeup remover | Cleaning power | 55-70 yuan |
To sum up, the recent popular cosmetics focus on the two major trends of "skin-nourishing makeup" and "scientific skin care". Consumers pay more attention to the actual effect of the product rather than the pure brand premium. It is recommended to make rational choices based on their own skin type and reference to actual measurement data.
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